Design

Solving user and client problems with colour, movement and personality.

Design FAQs

User experience (UX) refers to any interaction you (the user) have with a product or service. UX design considers every element that shapes this interaction, how it makes you feel, and how easy it is for you to accomplish your desired tasks. The goal of UX design is to create not only highly usable interactions with a brand but also relevant, useful and pleasant experiences all round.

That’s a loaded question. To point to good examples of a finished product is to make a value judgement based on visual design. When briefing UX designers, business owners often point to famous brands and ask to emulate their designs. These other brands don’t necessarily share the same target market or user base. So how can they be sure that strategy would work for their business?

At Morpht, we follow a human-centred design approach that also takes into account business vision and priorities to find that middle ground between what the user wants and what the business needs to succeed.

UX (user experience) and UI (user interface) are two interdependent terms. UI generally deals with using commonly recognised patterns to support the interaction between users and computer systems, software and applications. It’s the navigation on a site, the submit button on a form. It’s the refresh button to reload your browser, etc. UX deals generally with a user's overall experience with a brand, product or service by working out a user's primary tasks and prioritising those above all else. It’s about simplifying the interaction, helping users through a journey and getting them to a desired destination.

While some think that UX design is a dying profession, there’s only evidence in the job market pointing in the opposite direction with record job listings. If UX design is dying, what’s it being replaced by? A UX Design role bridges and connects various functions in an organisation. A UX designer, unpacks business strategy, dives into user data, understands user needs and motivations, facilitates the ideation of solutions and then maps out the most efficient, engaging and useful experience for a user. They’re the glue and the compass for a multi-functional team. 

Insights

Designing websites in 2025
Article

Design trends are a topic of conversation every year. But are they fit for purpose? It's far better to cover important trends that can be applied to any project than an overall stylistic approach.
Convivial's Colour Palette UI
Article

This blog post provides a step-by-step guide to integrating a dynamic color palette feature into a theme in Drupal. It explores how CSS Variables enable seamless customization, enhance accessibility, and provide a no-code solution for site builders.
Convivial CXP - Winner
Article

Morpht had an incredible time at DrupalSouth 2025 Melbourne! It was, as always, a fantastic event filled with connection, collaboration, and learning alongside the Drupal community.
morpht design refresh on laptop
Article

Morpht is excited to announce the launch of its newly redesigned website. This upgrade comes with significant enhancements aimed at improving user experience, optimising content delivery, and showcasing our capabilities more effectively.
Colour palettes and accessibility thumbnail
Article

Crafting the perfect colour palettes for your website not only enhances visual appeal but also invigorates your brand identity. Making them accessible is part of our commitment to ensuring that everyone can engage with your content.
DATE thumbnail
Case study

Morpht was approached by the Department of Defence to look at overhauling its Decisive Action Training Environment (DATE) website. We refocused the design and content around audience needs and pain points.
Marji, Dries and Murray at DrupalSouth
Article

Morpht had a great time at DrupalSouth Sydney 2024! As always, it was an amazing event connecting, collaborating and learning with the Drupal community.
Example of AI tools for design
Article

Elevate your design process with AI tools that not only assist but inspire creativity. Regardless of your design team's size, consider AI as a valuable team member that adds a perspective and expertise to your creative projects.
NOCS thumbnail
Case study

An optimized information architecture, a refreshed contemporary design, and improved resource management were all delivered in record time to prepare the site for a national awareness raising and behavioural campaign, and to support the wider work of the National Office for Child Safety (NOCS).
Matthew Commons
Article

We are thrilled to welcome Matthew Commons to the Morpht team as a UI/UX designer.
Pages and folders
Article

An examination of the humble "list" and how content can be modelled in Drupal to be flexible, simple and editor friendly.
mt-ainslie-view.jpeg
Article

Morpht is proud to announce a new release of Convivial for GovCMS which includes personalisation and improved content types, architecture and components.
Building blocks being assembled
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A review of the fundamentals of designs systems and how they combine with style guides to produce a structure and design for a website.
VantaJS
Article

VantaJS is a sweet little Javascript library which displays dynamic, interactive animated backgrounds. It is a natural fit for an implementation as a Modifier in Drupal.
iMac screens showing website layout designs
Article

Design trends come and go. We can’t help but adopt some of these trends by building solutions on our Drupal starter site Convivial to be ready for your next big site redesign. 
GovCMS8 UI-Kit Starter Theme screenshot
Article

The newly released GovCMS8 distribution ships with a brand-new base theme, designed to deliver a great-looking, functional site - straight out of the box, with no theming or coding required. Suitable for government agencies, platform evaluators as well as site builders and themers.
Custom templates in WYSIWYG
Article

Creating responsive websites is easy these days with frameworks like Zurb’s Foundation and Bootstrap. The WYSIWYG API template plugin module allows us to predefine templates in WYSIWYG, helping editors to layout content for a mobile friendly website.